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Apple tells analysts not to expect an Apple Television anytime soon

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Rumors of the Apple HDTV surfaced after recent reports said that Apple is tying up with cable operators in order to create a new TV platform for Apple TV.

Apple HD TV

Although Pacific Crest analyst Andy Hargreaves said that it is extremely unlikely in the near future. He spoke with Apple CFO Peter Oppenheimer and senior VP for Internet services Eddy Cue on Wednesday, before coming to this conclusion.”

Fortune posted an excerpt from Hargreaves’ notes following the meeting:

An Apple Television Appears Extremely Unlikely in the Near-term

Relative to the television market, Eddy Cue, Apple SVP of Internet Software and Services, reiterated the company’s mantra that it will enter markets where it feels it can create great customer experiences and address key problems. The key problems in the television market are the poor quality of the user interface and the forced bundling of pay TV content, in our view. While Apple could almost certainly create a better user interface, Mr. Cue’s commentary suggested that this would be an incomplete solution from Apple’s perspective unless it could deliver content in a way that is different from the current multichannel pay TV model.

Unfortunately for Apple and for consumers, acquiring rights for traditional broadcast and cable network content outside of the current bundled model is virtually impossible because the content is owned by a relatively small group of companies that have little interest in alternative models for their most valuable content. The differences in regional broadcast content and the lack of scale internationally also create significant hurdles that do not seem possible to cross at this point.

Reports suggested the launch of a new TV related service by holiday 2012. As per the New York Post in May, Apple would continue the streaming service as decided,by Christmas.AT&T and Verizon are reportedly the prospective partners for the same.

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